As of the first quarter of 2024, the majority of active accounts under Peacock were monthly premium subscriptions, with 38 percent of respondents. Notably, 33 percent of accounts were part of the free Peacock service and only 5 percent of users have Peacock's premium plus yearly plan.
Distribution of Peacock active account tiers in the United States as of 1st quarter 2024
Characteristic
Share of accounts
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Variety. (April 29, 2024). Distribution of Peacock active account tiers in the United States as of 1st quarter 2024 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1290116/breakdown-tiers-peacock-accounts/
Variety. "Distribution of Peacock active account tiers in the United States as of 1st quarter 2024." Chart. April 29, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1290116/breakdown-tiers-peacock-accounts/
Variety. (2024). Distribution of Peacock active account tiers in the United States as of 1st quarter 2024. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1290116/breakdown-tiers-peacock-accounts/
Variety. "Distribution of Peacock Active Account Tiers in The United States as of 1st Quarter 2024." Statista, Statista Inc., 29 Apr 2024, https://www.statista.com/statistics/1290116/breakdown-tiers-peacock-accounts/
Variety, Distribution of Peacock active account tiers in the United States as of 1st quarter 2024 Statista, https://www.statista.com/statistics/1290116/breakdown-tiers-peacock-accounts/ (last visited August 25, 2024)
Distribution of Peacock active account tiers in the United States as of 1st quarter 2024 [Graph], Variety, April 29, 2024. [Online]. Available: https://www.statista.com/statistics/1290116/breakdown-tiers-peacock-accounts/