The leading reason to prefer physical retailers over online stores to buy food products, drinks, and alcoholic beverages in Japan was that it is possible to see the products in person. According to a survey conducted in September 2021, almost 43 percent of respondents named the possibility of making a purchase decision after seeing edible items a major reason to prefer in-store retailing, with the possibility of getting the goods immediately following as the second most named reason.
Main reasons to prefer in-store retailers for buying food and beverages in Japan as of September 2021
including alcoholic beverages; multiple answers allowed
Method of interview
Online survey
Supplementary notes
*Out of 1,000 survey respondents, 68,9 percent who stated that they preferred in-store retailers for food, beverages, and alcoholic beverages were asked for their reasons.
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Neo Marketing. (October 8, 2021). Main reasons to prefer in-store retailers for buying food and beverages in Japan as of September 2021 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1289988/japan-reason-buy-food-beverage-in-store/
Neo Marketing. "Main reasons to prefer in-store retailers for buying food and beverages in Japan as of September 2021." Chart. October 8, 2021. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1289988/japan-reason-buy-food-beverage-in-store/
Neo Marketing. (2021). Main reasons to prefer in-store retailers for buying food and beverages in Japan as of September 2021. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1289988/japan-reason-buy-food-beverage-in-store/
Neo Marketing. "Main Reasons to Prefer In-store Retailers for Buying Food and Beverages in Japan as of September 2021." Statista, Statista Inc., 8 Oct 2021, https://www.statista.com/statistics/1289988/japan-reason-buy-food-beverage-in-store/
Neo Marketing, Main reasons to prefer in-store retailers for buying food and beverages in Japan as of September 2021 Statista, https://www.statista.com/statistics/1289988/japan-reason-buy-food-beverage-in-store/ (last visited November 23, 2024)
Main reasons to prefer in-store retailers for buying food and beverages in Japan as of September 2021 [Graph], Neo Marketing, October 8, 2021. [Online]. Available: https://www.statista.com/statistics/1289988/japan-reason-buy-food-beverage-in-store/
