In 2021, approximately 51 percent of surveyed participants belonging to Generation Z from all over the world stated that they really valued the in-store experience when buying health and beauty products. The same percentage of millennials agreed. Click here to read Capgemini's full report.
Share of shoppers who value the in-store experience when shopping for health and beauty products, by generation
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Capgemini. (January 7, 2022). Share of shoppers who value the in-store experience when shopping for health and beauty products, by generation [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1289768/in-store-experience-for-beauty-purchases/
Capgemini. "Share of shoppers who value the in-store experience when shopping for health and beauty products, by generation." Chart. January 7, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1289768/in-store-experience-for-beauty-purchases/
Capgemini. (2022). Share of shoppers who value the in-store experience when shopping for health and beauty products, by generation. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1289768/in-store-experience-for-beauty-purchases/
Capgemini. "Share of Shoppers Who Value The In-store Experience When Shopping for Health and Beauty Products, by Generation." Statista, Statista Inc., 7 Jan 2022, https://www.statista.com/statistics/1289768/in-store-experience-for-beauty-purchases/
Capgemini, Share of shoppers who value the in-store experience when shopping for health and beauty products, by generation Statista, https://www.statista.com/statistics/1289768/in-store-experience-for-beauty-purchases/ (last visited July 22, 2024)
Share of shoppers who value the in-store experience when shopping for health and beauty products, by generation [Graph], Capgemini, January 7, 2022. [Online]. Available: https://www.statista.com/statistics/1289768/in-store-experience-for-beauty-purchases/
