According to a survey conducted from December 2021 to January 2022, about 51 percent of female respondents bought female technology (FemTech) services and products through online websites or specialized apps. Around 32 percent purchased goods visiting retail stores.
Most popular sales channels for buying services and products of female technology (FemTech) among women in Japan as of January 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
MTI, & PR Times. (February 4, 2022). Most popular sales channels for buying services and products of female technology (FemTech) among women in Japan as of January 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1289276/japan-most-popular-sales-channels-femtech-services-women/
MTI, und PR Times. "Most popular sales channels for buying services and products of female technology (FemTech) among women in Japan as of January 2022." Chart. February 4, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1289276/japan-most-popular-sales-channels-femtech-services-women/
MTI, PR Times. (2022). Most popular sales channels for buying services and products of female technology (FemTech) among women in Japan as of January 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1289276/japan-most-popular-sales-channels-femtech-services-women/
MTI, and PR Times. "Most Popular Sales Channels for Buying Services and Products of Female Technology (Femtech) among Women in Japan as of January 2022." Statista, Statista Inc., 4 Feb 2022, https://www.statista.com/statistics/1289276/japan-most-popular-sales-channels-femtech-services-women/
MTI & PR Times, Most popular sales channels for buying services and products of female technology (FemTech) among women in Japan as of January 2022 Statista, https://www.statista.com/statistics/1289276/japan-most-popular-sales-channels-femtech-services-women/ (last visited December 22, 2024)
Most popular sales channels for buying services and products of female technology (FemTech) among women in Japan as of January 2022 [Graph], MTI, & PR Times, February 4, 2022. [Online]. Available: https://www.statista.com/statistics/1289276/japan-most-popular-sales-channels-femtech-services-women/