Most important factors for including protein in diets in the U.S. in 2021

Consumers' most important factors for including protein in their diets in the United States in 2021

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Release date

January 2021

Region

United States

Survey time period

November 9 to 10, 2020

Number of respondents

1,009 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "When including protein as part of your diet, please rank the factors that you consider, with 1=Most important and 8=Least important: important:% ranked 1"

**A definition was provided for “Quality of protein”: “The number of essential amino acids it provides and how well the body can use them”

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