bergfreunde.de brand profile in Germany 2022
When it comes to sports and outdoor online shop users, brand awareness of bergfreunde.de is at 29% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is bergfreunde.de in Germany?
In total, 8% of German sports and outdoor online shop users say they like bergfreunde.de. However, in actuality, among the 29% of German respondents who know bergfreunde.de, 28% of people like the brand.
What is the usage share of bergfreunde.de in Germany?
All in all, 6% of sports and outdoor online shop users in Germany use bergfreunde.de. That means, of the 29% who know the brand, 21% use them.
How loyal are the customers of bergfreunde.de?
Around 4% of sports and outdoor online shop users in Germany say they are likely to use bergfreunde.de again. Set in relation to the 6% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around bergfreunde.de in Germany?
In July 2022, about 5% of German sports and outdoor online shop users had heard about bergfreunde.de in the media, on social media, or in advertising over the past three months. Of the 29% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around bergfreunde.de in Germany.
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