According to a survey carried out by The Automotive Disruption Rader by Roland Berger in September 2020, around 31 percent of survey respondents in South Korea were interested in a Car-as-a-Service (CaaS) model for buying their next car if the offer would be financially attractive. Conversely, around 18 percent of respondents said that they would always buy their own car outright.
Interest in Car-as-a-Service (CaaS) model among future car owners in South Korea as of September 2020
Original question:
"If you still plan to get a private car within the next 12 months, would you consider a "car-as-a-service" model?"
"Car-as-a-Service" defines a flexible model where customers 'subscribe' to a car using a monthly fee instead of owning it, usually for a period of 24-36 months. The service is all-inclusive - customers do not have to pay for or manage insurance, maintenance and other services, sometimes even fuel.
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The Automotive Disruption Radar by Roland Berger. (January 13, 2022). Interest in Car-as-a-Service (CaaS) model among future car owners in South Korea as of September 2020 [Graph]. In Statista. Retrieved December 05, 2024, from https://www.statista.com/statistics/1288176/south-korea-interest-in-caas-among-future-car-owners/
The Automotive Disruption Radar by Roland Berger. "Interest in Car-as-a-Service (CaaS) model among future car owners in South Korea as of September 2020." Chart. January 13, 2022. Statista. Accessed December 05, 2024. https://www.statista.com/statistics/1288176/south-korea-interest-in-caas-among-future-car-owners/
The Automotive Disruption Radar by Roland Berger. (2022). Interest in Car-as-a-Service (CaaS) model among future car owners in South Korea as of September 2020. Statista. Statista Inc.. Accessed: December 05, 2024. https://www.statista.com/statistics/1288176/south-korea-interest-in-caas-among-future-car-owners/
The Automotive Disruption Radar by Roland Berger. "Interest in Car-as-a-service (Caas) Model among Future Car Owners in South Korea as of September 2020." Statista, Statista Inc., 13 Jan 2022, https://www.statista.com/statistics/1288176/south-korea-interest-in-caas-among-future-car-owners/
The Automotive Disruption Radar by Roland Berger, Interest in Car-as-a-Service (CaaS) model among future car owners in South Korea as of September 2020 Statista, https://www.statista.com/statistics/1288176/south-korea-interest-in-caas-among-future-car-owners/ (last visited December 05, 2024)
Interest in Car-as-a-Service (CaaS) model among future car owners in South Korea as of September 2020 [Graph], The Automotive Disruption Radar by Roland Berger, January 13, 2022. [Online]. Available: https://www.statista.com/statistics/1288176/south-korea-interest-in-caas-among-future-car-owners/
