According to a survey conducted by Rakuten Insight in Taiwan in November 2023 on consumer holiday shopping behavior, around 73 percent of female respondents answered to shop both on- and offline. Equal proportion of surveyed men and women stated to do their holiday shopping exclusively online.
Preferred channels for holiday shopping in Taiwan as of November 2023, by gender
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Rakuten Insight. (December 4, 2023). Preferred channels for holiday shopping in Taiwan as of November 2023, by gender [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1287639/taiwan-holiday-shopping-channels-preference-by-gender/
Rakuten Insight. "Preferred channels for holiday shopping in Taiwan as of November 2023, by gender." Chart. December 4, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1287639/taiwan-holiday-shopping-channels-preference-by-gender/
Rakuten Insight. (2023). Preferred channels for holiday shopping in Taiwan as of November 2023, by gender. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1287639/taiwan-holiday-shopping-channels-preference-by-gender/
Rakuten Insight. "Preferred Channels for Holiday Shopping in Taiwan as of November 2023, by Gender." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1287639/taiwan-holiday-shopping-channels-preference-by-gender/
Rakuten Insight, Preferred channels for holiday shopping in Taiwan as of November 2023, by gender Statista, https://www.statista.com/statistics/1287639/taiwan-holiday-shopping-channels-preference-by-gender/ (last visited December 19, 2024)
Preferred channels for holiday shopping in Taiwan as of November 2023, by gender [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1287639/taiwan-holiday-shopping-channels-preference-by-gender/
