According to a survey conducted by Rakuten Insight in Taiwan in November 2023 on consumer holiday shopping behavior, around 50 percent of female respondents answered that they had spent or planned on spending more money on holiday shopping compared to the previous year. In comparison, about 40 percent of male respondents stated they planned on spending less.
Change in holiday shopping spending compared to last year in Taiwan as of November 2023, by gender
Characteristic
Spent more/ planning to spend more
Spent less/ planning to spend less
Did not spend/ not planning to spend at all
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Rakuten Insight. (December 4, 2023). Change in holiday shopping spending compared to last year in Taiwan as of November 2023, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1287631/taiwan-change-in-holiday-shopping-spending-by-gender/
Rakuten Insight. "Change in holiday shopping spending compared to last year in Taiwan as of November 2023, by gender." Chart. December 4, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1287631/taiwan-change-in-holiday-shopping-spending-by-gender/
Rakuten Insight. (2023). Change in holiday shopping spending compared to last year in Taiwan as of November 2023, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1287631/taiwan-change-in-holiday-shopping-spending-by-gender/
Rakuten Insight. "Change in Holiday Shopping Spending Compared to Last Year in Taiwan as of November 2023, by Gender." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1287631/taiwan-change-in-holiday-shopping-spending-by-gender/
Rakuten Insight, Change in holiday shopping spending compared to last year in Taiwan as of November 2023, by gender Statista, https://www.statista.com/statistics/1287631/taiwan-change-in-holiday-shopping-spending-by-gender/ (last visited July 22, 2024)
Change in holiday shopping spending compared to last year in Taiwan as of November 2023, by gender [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1287631/taiwan-change-in-holiday-shopping-spending-by-gender/