According to a survey conducted by Rakuten Insight in Taiwan in November 2023, around 42 percent of respondents aged 55 years or older answered that they spend or planned to spend more than 6,000 New Taiwan dollars on their holiday shopping. In comparison, only around 11 percent of respondents below 25 years old also planned on spending over 6,000 New Taiwan dollars on holiday purchases.
Most likely amount of money spent on holiday shopping in Taiwan as of November 2023, by age group
Shopping for holiday such as Black Friday, 11.11., Christmas sales, New year's sales etc.
Original question: "How much did you spend/are you planning to spend during the holiday shopping period?"
One New Taiwan dollar equals approximately 0.032 U.S. dollars or 0.03 euros (as of December 2023).
2,417 respondents aged between 16 and 24 years, 3,246 respondents aged between 25 and 34 years, 2,671 respondents aged between 35 and 44 years, 1,526 respondents aged between 45 and 54 years, 651 respondents aged 55 years and above.
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Rakuten Insight. (December 4, 2023). Most likely amount of money spent on holiday shopping in Taiwan as of November 2023, by age group [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1287604/taiwan-holiday-shopping-spending-by-age/
Rakuten Insight. "Most likely amount of money spent on holiday shopping in Taiwan as of November 2023, by age group." Chart. December 4, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1287604/taiwan-holiday-shopping-spending-by-age/
Rakuten Insight. (2023). Most likely amount of money spent on holiday shopping in Taiwan as of November 2023, by age group. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1287604/taiwan-holiday-shopping-spending-by-age/
Rakuten Insight. "Most Likely Amount of Money Spent on Holiday Shopping in Taiwan as of November 2023, by Age Group." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1287604/taiwan-holiday-shopping-spending-by-age/
Rakuten Insight, Most likely amount of money spent on holiday shopping in Taiwan as of November 2023, by age group Statista, https://www.statista.com/statistics/1287604/taiwan-holiday-shopping-spending-by-age/ (last visited November 23, 2024)
Most likely amount of money spent on holiday shopping in Taiwan as of November 2023, by age group [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1287604/taiwan-holiday-shopping-spending-by-age/
