Most of U.S. viewers to a 2022 survey stated to prefer to watch newly released movies online, with 42 percent. Further 40 percent of respondents admitted they would prefer to watch movie premieres at the movie theater.
Preference for watching newly released movies on video-on-demand vs. movie theater in the United States in 2022
Characteristic
Share of respondents
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
The source adds the following information: “'Newly released movies' are defined as movies that are not yet widely available (e.g. only available in theaters or on Disney+ Premier Access / HBOMax)."
If multiple newly released movies were viewed on Disney+ and/or HBO Max, answers for each movie/service were counted separately.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Activate. (October 26, 2022). Preference for watching newly released movies on video-on-demand vs. movie theater in the United States in 2022 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1287495/preference-watching-newly-released-movies-us-vod/
Activate. "Preference for watching newly released movies on video-on-demand vs. movie theater in the United States in 2022." Chart. October 26, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1287495/preference-watching-newly-released-movies-us-vod/
Activate. (2022). Preference for watching newly released movies on video-on-demand vs. movie theater in the United States in 2022. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1287495/preference-watching-newly-released-movies-us-vod/
Activate. "Preference for Watching Newly Released Movies on Video-on-demand Vs. Movie Theater in The United States in 2022." Statista, Statista Inc., 26 Oct 2022, https://www.statista.com/statistics/1287495/preference-watching-newly-released-movies-us-vod/
Activate, Preference for watching newly released movies on video-on-demand vs. movie theater in the United States in 2022 Statista, https://www.statista.com/statistics/1287495/preference-watching-newly-released-movies-us-vod/ (last visited August 24, 2024)
Preference for watching newly released movies on video-on-demand vs. movie theater in the United States in 2022 [Graph], Activate, October 26, 2022. [Online]. Available: https://www.statista.com/statistics/1287495/preference-watching-newly-released-movies-us-vod/