Ease of use for car VA features South Korea 2020

Published by
Jang Seob Yoon,
Jan 31, 2022
According to a survey conducted by dataSpring in South Korea in October 2020, almost 48 percent of respondents found it somewhat easy to use their car's voice assistant features. Overall, only around 6.2 percent of the respondents found it difficult to use such features in their automobile.

Ease of use for automotive voice assistant (VA) features in South Korea as of October 2020

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Release date

January 2022

Region

South Korea

Survey time period

October 23 to 25, 2020

Number of respondents

2,894 respondents

Age group

18 years and older

Method of interview

Panel survey

Supplementary notes

Original question: "How easy/difficult is it to use the voice assistant (VA)?"

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