According to a survey conducted by Rakuten Insight in China in November 2023 on consumer holiday shopping behavior, around 79 percent of male respondents answered their reason for holiday shopping was that a lot of sales take place during that time. Meanwhile, having to buy gifts was quoted as the main reason for holiday shopping among female respondents.
Common reasons to do holiday shopping in China as of November 2023, by gender
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Rakuten Insight. (December 4, 2023). Common reasons to do holiday shopping in China as of November 2023, by gender [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/1287337/china-reasons-for-holiday-shopping-by-gender/
Rakuten Insight. "Common reasons to do holiday shopping in China as of November 2023, by gender." Chart. December 4, 2023. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/1287337/china-reasons-for-holiday-shopping-by-gender/
Rakuten Insight. (2023). Common reasons to do holiday shopping in China as of November 2023, by gender. Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/1287337/china-reasons-for-holiday-shopping-by-gender/
Rakuten Insight. "Common Reasons to Do Holiday Shopping in China as of November 2023, by Gender." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1287337/china-reasons-for-holiday-shopping-by-gender/
Rakuten Insight, Common reasons to do holiday shopping in China as of November 2023, by gender Statista, https://www.statista.com/statistics/1287337/china-reasons-for-holiday-shopping-by-gender/ (last visited November 17, 2024)
Common reasons to do holiday shopping in China as of November 2023, by gender [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1287337/china-reasons-for-holiday-shopping-by-gender/
