According to a survey on shopping behavior conducted by Rakuten Insight in Malaysia, 57 percent of respondents stated that they were planning to shop for apparel and footwear during the holiday season of the year. In comparison, 52 percent stated that they were planning to shop for cosmetics and beauty products during the holidays.
Planned product purchases among holiday shoppers in Malaysia as of November 2023, by category
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Share of respondents
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Rakuten Insight. (December 4, 2023). Planned product purchases among holiday shoppers in Malaysia as of November 2023, by category [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1286836/malaysia-planned-purchases-during-holiday-season-by-category/
Rakuten Insight. "Planned product purchases among holiday shoppers in Malaysia as of November 2023, by category." Chart. December 4, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1286836/malaysia-planned-purchases-during-holiday-season-by-category/
Rakuten Insight. (2023). Planned product purchases among holiday shoppers in Malaysia as of November 2023, by category. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1286836/malaysia-planned-purchases-during-holiday-season-by-category/
Rakuten Insight. "Planned Product Purchases among Holiday Shoppers in Malaysia as of November 2023, by Category." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1286836/malaysia-planned-purchases-during-holiday-season-by-category/
Rakuten Insight, Planned product purchases among holiday shoppers in Malaysia as of November 2023, by category Statista, https://www.statista.com/statistics/1286836/malaysia-planned-purchases-during-holiday-season-by-category/ (last visited August 24, 2024)
Planned product purchases among holiday shoppers in Malaysia as of November 2023, by category [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1286836/malaysia-planned-purchases-during-holiday-season-by-category/