In 2022, business-to-business (B2B) traditional advertising spending in the United States was projected to increase 5.8 percent compared to 2021. In the following years, B2B traditional ad spend was expected to keep the growth trend but at a slower pace.
Change in business-to-business (B2B) traditional advertising spending in the United States from 2021 to 2024
(in billion U.S. dollars)
Characteristic
Year-on-year growth
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Statista. (December 9, 2022). Change in business-to-business (B2B) traditional advertising spending in the United States from 2021 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1286191/change-b2b-traditional-ad-spend-us/
Statista. "Change in business-to-business (B2B) traditional advertising spending in the United States from 2021 to 2024 (in billion U.S. dollars)." Chart. December 9, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1286191/change-b2b-traditional-ad-spend-us/
Statista. (2022). Change in business-to-business (B2B) traditional advertising spending in the United States from 2021 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1286191/change-b2b-traditional-ad-spend-us/
Statista. "Change in Business-to-business (B2b) Traditional Advertising Spending in The United States from 2021 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 9 Dec 2022, https://www.statista.com/statistics/1286191/change-b2b-traditional-ad-spend-us/
Statista, Change in business-to-business (B2B) traditional advertising spending in the United States from 2021 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1286191/change-b2b-traditional-ad-spend-us/ (last visited August 24, 2024)
Change in business-to-business (B2B) traditional advertising spending in the United States from 2021 to 2024 (in billion U.S. dollars) [Graph], Statista, December 9, 2022. [Online]. Available: https://www.statista.com/statistics/1286191/change-b2b-traditional-ad-spend-us/