The penetration rate of Neobank users in the United States is expected to grow each year between 2020 and 2025. In 2020, 5.6 percent of the targeted U.S. population held a Neobank account. By 2025, the number of Neobank account holders in the U.S. is expected to reach 14 percent of the targeted population.
Share of the population holding neobank accounts in the United States in 2020, with forecasts from 2021 to 2025
Characteristic
Share of U.S. population holding a Neobank account
Neobank account holders are defined by the source as individuals who hold at least one account at an independent, digitally native digital-only bank that either has a banking license or operates on a licensed bank's platform.
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Insider Intelligence. (January 4, 2022). Share of the population holding neobank accounts in the United States in 2020, with forecasts from 2021 to 2025 [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1286005/neobanks-penetration-rate-usa/
Insider Intelligence. "Share of the population holding neobank accounts in the United States in 2020, with forecasts from 2021 to 2025 ." Chart. January 4, 2022. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1286005/neobanks-penetration-rate-usa/
Insider Intelligence. (2022). Share of the population holding neobank accounts in the United States in 2020, with forecasts from 2021 to 2025 . Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1286005/neobanks-penetration-rate-usa/
Insider Intelligence. "Share of The Population Holding Neobank Accounts in The United States in 2020, with Forecasts from 2021 to 2025 ." Statista, Statista Inc., 4 Jan 2022, https://www.statista.com/statistics/1286005/neobanks-penetration-rate-usa/
Insider Intelligence, Share of the population holding neobank accounts in the United States in 2020, with forecasts from 2021 to 2025 Statista, https://www.statista.com/statistics/1286005/neobanks-penetration-rate-usa/ (last visited December 26, 2024)
Share of the population holding neobank accounts in the United States in 2020, with forecasts from 2021 to 2025 [Graph], Insider Intelligence, January 4, 2022. [Online]. Available: https://www.statista.com/statistics/1286005/neobanks-penetration-rate-usa/
