Share of underrepresented ethnic groups among Fortune 500 CMOs in the U.S. 2021-2023

Published by
J. G. Navarro,
May 16, 2024
In 2023, approximately 12 percent of Fortune 500 companies' chief marketing officers (CMOs) in the United States belonged to historically underrepresented racial or ethnic groups. A year earlier, the share stood at 14 percent. Meanwhile, the percentage of women among Fortune 500 CMOs in the U.S. increased.

Percentage of people belonging to historically underrepresented racial or ethnic groups among Fortune 500 chief marketing officers (CMOs) in the United States from 2021 to 2023

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Release date

April 2024

Region

United States

Survey time period

2021 to 2023

Special properties

based on an analysis of the tenures and backgrounds of CMOs of Fortune 500 companies each year

Supplementary notes

2021 data retrieved from an earlier release.

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Overview

7

Mobile

5

Social

7

Artificial intelligence

6

Diversity, equity, and inclusion

5

CMOs

4

Challenges

6

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Marketing in the United StatesTrade show and event marketingMobile advertising and marketing in the U.S. B2B advertising & marketing in the United States Virtual event marketing
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