Instagram use purposes in Russia 2021

Published by Statista Research Department, Feb 18, 2022
The most common purposes of Instagram usage in Russia was to watch photos and videos and to listen to music, named by more than one half of users of that social media platform in 2021. Furthermore, 46 percent of respondents reported using Instagram for private communication with friends.

Main purposes of Instagram usage in Russia in 2021

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Release date

September 2021

Region

Russia

Survey time period

September 20, 2021

Number of respondents

1,600 respondents*

Age group

18 years and older

Special properties

internet users who use Instagram

Method of interview

Telephone interview

Supplementary notes

* Refers to the total number of respondents. Of them, only internet and Instagram users were asked the given question.
The original question was worded by the source as follows: "Люди с разными целями пользуются социальными сетями, мессенджерами. Сейчас я назову некоторые из них, а Вы скажите, Вы пользуетесь социальными сетями, мессенджерами с этой целью или нет. И если пользуетесь, то какими именно?"

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