Most downloaded social media apps worldwide 2022

Published by Laura Ceci, Feb 5, 2024
In 2022, Instagram was the world's leading social media app, with 547 million downloads WhatsApp ranked second with 424 million downloads, while Telegram surpassed the remaining mobile versions of Meta-owned social media platforms Facebook and Messenger. Newcomer BeReal, a photo-sharing social media app launched in 2020, entered the ranking in tenth position with over 90 million global downloads during the examined year.

Leading social media apps worldwide in 2022, by downloads (in millions)

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Release date

January 2023

Region

Worldwide

Survey time period

2022

Supplementary notes

According to the source: "All data is iOS + Google Play combined, except for data from China which is iOS only."

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Statistics on " Social media usage worldwide "

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Other statistics that may interest you Social media usage worldwide

Overview

7

Benchmark

7

Usage

4

Facebook

6

Instagram

8

TikTok

8

Data requests

5

Social media subscriptions

4

Social media marketing and advertising

7

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Topics

Leading apps - top titlesMobile app usageMobile internet usage worldwideMobile internet usage in the United StatesMobile app monetization
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