The food subscription market in the U.S. is highly competitive. The results from this widespread survey show that Candy Club was the most popular food subscription service for Baby Boomers in 2021, with a pick rate of 15 percent. Other popular meal kit providers include ButcherBox and Blue Apron.
Most popular food subscription for Baby Boomers in the United States in 2021
The source adds the following survey information: "For this study, we surveyed 1,030 respondents across all age groups via Amazon MTurk. 47.9% of respondents identified as women, 51.9% identified as men, and the remaining 0.2% identified as nonbinary. Generationally, the breakdown was as follows: 23.8% baby boomers, 28% Generation X, 27.6% millennials, and 20.6% Generation Z. Additionally, the average age of respondents was 40.7 years with a standard deviation of 14.4 years."
*The source reveals that 57 percent of the respondents had a food subscription.
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Wethrift.com. (December 21, 2021). Most popular food subscription for Baby Boomers in the United States in 2021 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1284813/us-food-subscriptions-baby-boomers/
Wethrift.com. "Most popular food subscription for Baby Boomers in the United States in 2021." Chart. December 21, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1284813/us-food-subscriptions-baby-boomers/
Wethrift.com. (2021). Most popular food subscription for Baby Boomers in the United States in 2021. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1284813/us-food-subscriptions-baby-boomers/
Wethrift.com. "Most Popular Food Subscription for Baby Boomers in The United States in 2021." Statista, Statista Inc., 21 Dec 2021, https://www.statista.com/statistics/1284813/us-food-subscriptions-baby-boomers/
Wethrift.com, Most popular food subscription for Baby Boomers in the United States in 2021 Statista, https://www.statista.com/statistics/1284813/us-food-subscriptions-baby-boomers/ (last visited December 23, 2024)
Most popular food subscription for Baby Boomers in the United States in 2021 [Graph], Wethrift.com, December 21, 2021. [Online]. Available: https://www.statista.com/statistics/1284813/us-food-subscriptions-baby-boomers/
