A November 2021 survey focused on the share of adults who subscribed to any travel-related paid subscription program or service in selected countries worldwide. According to the study, most subscribers in the examined countries were male. In the United States, male subscribers accounted for 66 percent of all adults who signed up for a paid travel subscription program. Meanwhile, Japan reported the highest share of female subscribers among the selected countries.
Distribution of adults who subscribed to travel-related paid subscription programs or services in selected countries worldwide as of November 2021, by gender
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Distribution of adults who subscribed to travel-related paid subscription programs or services in selected countries worldwide as of November 2021, by gender
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adults who currently subscribe to any travel-related paid subscription programs or services
Method of interview
Online omnibus survey
Supplementary notes
The source specifies the following: "All adults aged 18-75 who currently subscribe to any travel related paid subscription programs or services (196 in the UK, 382 in the U.S., 208 in Australia, 109 in Japan, 189 in Singapore)".
The survey used an online omnibus and ad hoc approach. The total survey count was as follows: 2,199 adults in the UK, 2,191 in the U.S., and 2,000 respondents in each of Australia, Japan, and Singapore.
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Tripadvisor. (January 11, 2022). Distribution of adults who subscribed to travel-related paid subscription programs or services in selected countries worldwide as of November 2021, by gender [Graph]. In Statista. Retrieved April 26, 2025, from https://www.statista.com/statistics/1284389/share-of-subscribers-to-travel-programs-worldwide-by-gender/
Tripadvisor. "Distribution of adults who subscribed to travel-related paid subscription programs or services in selected countries worldwide as of November 2021, by gender." Chart. January 11, 2022. Statista. Accessed April 26, 2025. https://www.statista.com/statistics/1284389/share-of-subscribers-to-travel-programs-worldwide-by-gender/
Tripadvisor. (2022). Distribution of adults who subscribed to travel-related paid subscription programs or services in selected countries worldwide as of November 2021, by gender. Statista. Statista Inc.. Accessed: April 26, 2025. https://www.statista.com/statistics/1284389/share-of-subscribers-to-travel-programs-worldwide-by-gender/
Tripadvisor. "Distribution of Adults Who Subscribed to Travel-related Paid Subscription Programs or Services in Selected Countries Worldwide as of November 2021, by Gender." Statista, Statista Inc., 11 Jan 2022, https://www.statista.com/statistics/1284389/share-of-subscribers-to-travel-programs-worldwide-by-gender/
Tripadvisor, Distribution of adults who subscribed to travel-related paid subscription programs or services in selected countries worldwide as of November 2021, by gender Statista, https://www.statista.com/statistics/1284389/share-of-subscribers-to-travel-programs-worldwide-by-gender/ (last visited April 26, 2025)
Distribution of adults who subscribed to travel-related paid subscription programs or services in selected countries worldwide as of November 2021, by gender [Graph], Tripadvisor, January 11, 2022. [Online]. Available: https://www.statista.com/statistics/1284389/share-of-subscribers-to-travel-programs-worldwide-by-gender/
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