Number of direct salespersons of life insurance companies in Japan FY 2016-2023

Published by Statista Research Department, Dec 6, 2024

The number of direct salespersons of life insurance companies in Japan totaled 240.9 thousand in the fiscal year 2023. Unlike sales representatives who work as intermediaries for insurance agencies, direct salespersons are employed directly by insurers and promote life insurance products in the companies' branches.

Number of direct salespersons of life insurance companies in Japan from fiscal year 2016 to 2023 (in 1,000s)

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Release date

November 2024

Region

Japan

Survey time period

fiscal year 2016 to 2023; the Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year

Special properties

as of the end of each fiscal year

Supplementary notes

Data prior to fiscal year 2019 are from previous reports.

Figures have been rounded.

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Overview

5

Companies and agencies

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Key players

6

Premium income and benefits paid

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Individual life insurance

6

Cooperatives

4

Small amount and short-term insurers

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Customer demographics

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