In 2020, the Middle East and Africa was the region of the world with the highest share of live streamers, with 38 percent of its online population using social channels to broadcast various activities live. The Asia-Pacific region followed, with 35 percent of internet users creating live content. China, which has pioneered the use of live streaming in the online entertainment and e-commerce sectors, reportedly saw 10 percent of its digital population broadcasting live.
Share of internet users worldwide who livestream on social platforms in 2020, by region
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Uscreen. (October 28, 2020). Share of internet users worldwide who livestream on social platforms in 2020, by region [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1283878/live-streamers-by-region/
Uscreen. "Share of internet users worldwide who livestream on social platforms in 2020, by region." Chart. October 28, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1283878/live-streamers-by-region/
Uscreen. (2020). Share of internet users worldwide who livestream on social platforms in 2020, by region. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1283878/live-streamers-by-region/
Uscreen. "Share of Internet Users Worldwide Who Livestream on Social Platforms in 2020, by Region." Statista, Statista Inc., 28 Oct 2020, https://www.statista.com/statistics/1283878/live-streamers-by-region/
Uscreen, Share of internet users worldwide who livestream on social platforms in 2020, by region Statista, https://www.statista.com/statistics/1283878/live-streamers-by-region/ (last visited November 21, 2024)
Share of internet users worldwide who livestream on social platforms in 2020, by region [Graph], Uscreen, October 28, 2020. [Online]. Available: https://www.statista.com/statistics/1283878/live-streamers-by-region/