According to June 2022 projections, Netflix is expected to generate 150 million U.S. dollars in advertising in 2023. In early 2022 Netflix announced to its employees that it will be introducing ad-supported tiers to their tariffs at the end of the year. At roughly the same time Disney+ announced a similar move to the ad-supported video streaming - Disney+ is projected to generate 596 million dollars in ad revenue in 2023.
Estimated advertising revenue of Netflix and Disney+ worldwide from 2023 to 2025
(in million U.S. dollars)
Characteristic
Netflix
Disney+
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MediaPost. (June 15, 2022). Estimated advertising revenue of Netflix and Disney+ worldwide from 2023 to 2025 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1283686/netflix-disneyplus-ad-revenue/
MediaPost. "Estimated advertising revenue of Netflix and Disney+ worldwide from 2023 to 2025 (in million U.S. dollars)." Chart. June 15, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1283686/netflix-disneyplus-ad-revenue/
MediaPost. (2022). Estimated advertising revenue of Netflix and Disney+ worldwide from 2023 to 2025 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1283686/netflix-disneyplus-ad-revenue/
MediaPost. "Estimated Advertising Revenue of Netflix and Disney+ Worldwide from 2023 to 2025 (in Million U.S. Dollars)." Statista, Statista Inc., 15 Jun 2022, https://www.statista.com/statistics/1283686/netflix-disneyplus-ad-revenue/
MediaPost, Estimated advertising revenue of Netflix and Disney+ worldwide from 2023 to 2025 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1283686/netflix-disneyplus-ad-revenue/ (last visited July 22, 2024)
Estimated advertising revenue of Netflix and Disney+ worldwide from 2023 to 2025 (in million U.S. dollars) [Graph], MediaPost, June 15, 2022. [Online]. Available: https://www.statista.com/statistics/1283686/netflix-disneyplus-ad-revenue/