Share of digital in media agency billings in France 2021

Published by Statista Research Department, Dec 10, 2024
In 2021, digital activities made 23 percent of the billings of Havas Media in France. Havas was the agency with the highest overall (digital and non-digital) billings in France that year. Among the five presented media agencies, the digital share was the largest for Starcom (owned by Publicis Media), with 35 percent.

Share of digital in billings of major media agencies in France in 2021

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Release date

January 2022

Region

France

Survey time period

2021

Special properties

preliminary figures

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Overview

4

Offline media

5

Digital media

8

Advertisers and agencies

5

Consumer perspective

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