According to a survey among Taiwanese consumers in October 2021, around 67 percent of respondents stated they had often participated in online shopping events in the past years. In comparison, around 33 percent of respondents shopped during holiday sales. On average, respondents who shopped at online shopping events spent 15,073 New Taiwan dollars during the online sales.
Share of consumers participating in sales events in Taiwan as of October 2021, by event type
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
MIC. (November 10, 2021). Share of consumers participating in sales events in Taiwan as of October 2021, by event type [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1282592/taiwan-most-participated-shopping-events/
MIC. "Share of consumers participating in sales events in Taiwan as of October 2021, by event type." Chart. November 10, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1282592/taiwan-most-participated-shopping-events/
MIC. (2021). Share of consumers participating in sales events in Taiwan as of October 2021, by event type. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1282592/taiwan-most-participated-shopping-events/
MIC. "Share of Consumers Participating in Sales Events in Taiwan as of October 2021, by Event Type." Statista, Statista Inc., 10 Nov 2021, https://www.statista.com/statistics/1282592/taiwan-most-participated-shopping-events/
MIC, Share of consumers participating in sales events in Taiwan as of October 2021, by event type Statista, https://www.statista.com/statistics/1282592/taiwan-most-participated-shopping-events/ (last visited July 22, 2024)
Share of consumers participating in sales events in Taiwan as of October 2021, by event type [Graph], MIC, November 10, 2021. [Online]. Available: https://www.statista.com/statistics/1282592/taiwan-most-participated-shopping-events/