As of October 2021, just over 40 percent of consumers surveyed in the United States were more trusting of brands and products that had a "Made in the USA" stamp on them. That year, a significant share of Americans attached importance to great value and pricing, as well as high consumer ratings.
Leading messages and visual cues that drive consumers to trust a brand more in the United States in 2021
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* The source adds the following information: "100+ messages tested in October 2021: A maximum of 6 messages or visual cues were shown to each respondent. A total of 6,800 people 13+ years of age in Canada and the United States evaluated the messages/cues."
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Sponsorpulse. (October 18, 2021). Leading messages and visual cues that drive consumers to trust a brand more in the United States in 2021 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1281435/messages-and-cues-that-increase-trust-in-brands-us/
Sponsorpulse. "Leading messages and visual cues that drive consumers to trust a brand more in the United States in 2021." Chart. October 18, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1281435/messages-and-cues-that-increase-trust-in-brands-us/
Sponsorpulse. (2021). Leading messages and visual cues that drive consumers to trust a brand more in the United States in 2021. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1281435/messages-and-cues-that-increase-trust-in-brands-us/
Sponsorpulse. "Leading Messages and Visual Cues That Drive Consumers to Trust a Brand More in The United States in 2021." Statista, Statista Inc., 18 Oct 2021, https://www.statista.com/statistics/1281435/messages-and-cues-that-increase-trust-in-brands-us/
Sponsorpulse, Leading messages and visual cues that drive consumers to trust a brand more in the United States in 2021 Statista, https://www.statista.com/statistics/1281435/messages-and-cues-that-increase-trust-in-brands-us/ (last visited August 25, 2024)
Leading messages and visual cues that drive consumers to trust a brand more in the United States in 2021 [Graph], Sponsorpulse, October 18, 2021. [Online]. Available: https://www.statista.com/statistics/1281435/messages-and-cues-that-increase-trust-in-brands-us/