Leading messages and cues that increase trust in brands in the United States 2021

Leading messages and visual cues that drive consumers to trust a brand more in the United States in 2021

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Release date

October 2021

Region

United States

Survey time period

October 2021

Number of respondents

6,800*

Age group

13 years and older

Supplementary notes

* The source adds the following information: "100+ messages tested in October 2021: A maximum of 6 messages or visual cues were shown to each respondent. A total of 6,800 people 13+ years of age in Canada and the United States evaluated the messages/cues."

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