In 2021, the rate of install frauds occurring on mobile apps worldwide was of seven percent for Apple iOS apps, and of 12 percent for Android apps. However, attribution frauds were more commonly experienced by advertisers using the Apple operative system, with iOS apps having a 20 percent post attribution fraud rate. In-app frauds targeting specific actions and the attribution of their cost-per-action (CPA) reported an 11 percent and 13 percent rate on Android and iOS, respectively.
Selected mobile and in-app ad fraud rates in 2021, by platform
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Selected mobile and in-app ad fraud rates in 2021, by platform
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
AppsFlyer. (November 15, 2021). Selected mobile and in-app ad fraud rates in 2021, by platform [Graph]. In Statista. Retrieved April 27, 2025, from https://www.statista.com/statistics/1281432/mobile-ad-fraud-rate-by-platform/
AppsFlyer. "Selected mobile and in-app ad fraud rates in 2021, by platform." Chart. November 15, 2021. Statista. Accessed April 27, 2025. https://www.statista.com/statistics/1281432/mobile-ad-fraud-rate-by-platform/
AppsFlyer. (2021). Selected mobile and in-app ad fraud rates in 2021, by platform. Statista. Statista Inc.. Accessed: April 27, 2025. https://www.statista.com/statistics/1281432/mobile-ad-fraud-rate-by-platform/
AppsFlyer. "Selected Mobile and In-app Ad Fraud Rates in 2021, by Platform." Statista, Statista Inc., 15 Nov 2021, https://www.statista.com/statistics/1281432/mobile-ad-fraud-rate-by-platform/
AppsFlyer, Selected mobile and in-app ad fraud rates in 2021, by platform Statista, https://www.statista.com/statistics/1281432/mobile-ad-fraud-rate-by-platform/ (last visited April 27, 2025)
Selected mobile and in-app ad fraud rates in 2021, by platform [Graph], AppsFlyer, November 15, 2021. [Online]. Available: https://www.statista.com/statistics/1281432/mobile-ad-fraud-rate-by-platform/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
