Diners trying a restaurant's most sustainable dish vs. their usual in the UK 2020

Share of consumers that would be likely to try a restaurant's most sustainable dish over their regular favorite in the United Kingdom as of September 2020

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Release date

October 2020

Region

United Kingdom

Survey time period

21 to 23 September 2020

Number of respondents

1,031 respondents

Special properties

respondents were likely or very likely to do as stated; respondents would try the most sustainable dish over their regular favorite if they knew what it was

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