According to the results of a survey conducted among affluent and high net worth individuals in the first quarter of 2024, eight in ten European luxury shoppers aged between 18 and 39 purchased luxury jewelry (excluding watches) at least once in the past year. Luxury shoppers in the younger age group were more likely than those aged 40 and above to make multiple purchases of luxury jewelry.
Frequency of luxury jewelry purchases among affluent consumers in Europe in the 1st quarter 2024, by age group
Excluding watches. The survey question was phrased by the source as follows: "In which of the following categories have you purchased a luxury brand or service within the past year?"
*Survey included consumers in France, Germany, Switzerland, Italy, and the United Kingdom.
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Altiant. (April 1, 2024). Frequency of luxury jewelry purchases among affluent consumers in Europe in the 1st quarter 2024, by age group [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1281156/luxury-jewelry-purchasing-frequency-by-age-europe/
Altiant. "Frequency of luxury jewelry purchases among affluent consumers in Europe in the 1st quarter 2024, by age group." Chart. April 1, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1281156/luxury-jewelry-purchasing-frequency-by-age-europe/
Altiant. (2024). Frequency of luxury jewelry purchases among affluent consumers in Europe in the 1st quarter 2024, by age group. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1281156/luxury-jewelry-purchasing-frequency-by-age-europe/
Altiant. "Frequency of Luxury Jewelry Purchases among Affluent Consumers in Europe in The 1st Quarter 2024, by Age Group." Statista, Statista Inc., 1 Apr 2024, https://www.statista.com/statistics/1281156/luxury-jewelry-purchasing-frequency-by-age-europe/
Altiant, Frequency of luxury jewelry purchases among affluent consumers in Europe in the 1st quarter 2024, by age group Statista, https://www.statista.com/statistics/1281156/luxury-jewelry-purchasing-frequency-by-age-europe/ (last visited December 22, 2024)
Frequency of luxury jewelry purchases among affluent consumers in Europe in the 1st quarter 2024, by age group [Graph], Altiant, April 1, 2024. [Online]. Available: https://www.statista.com/statistics/1281156/luxury-jewelry-purchasing-frequency-by-age-europe/
