According to a survey on food services and cloud kitchen conducted by Rakuten Insight on August 2021, approximately 59 percent of respondents in China stated that they ordered food from a virtual restaurant or cloud kitchen-only business because the menu on offer sounded and looked delicious. In contrast, about 14 percent of respondents said that they ordered from such businesses because of faster delivery time compared to other restaurants.
Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021
Original question: Have you ordered food from a virtual restaurant or cloud kitchen-only business?
If yes, why did you order from the business? (choose up to 3 answers that apply)
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Rakuten Insight. (November 24, 2021). Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1281118/china-reasons-for-ordering-from-virtual-restaurants/
Rakuten Insight. "Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021." Chart. November 24, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1281118/china-reasons-for-ordering-from-virtual-restaurants/
Rakuten Insight. (2021). Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1281118/china-reasons-for-ordering-from-virtual-restaurants/
Rakuten Insight. "Leading Reasons to Order Food from a Virtual Restaurant or Cloud Kitchen-only Business in China as of August 2021." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1281118/china-reasons-for-ordering-from-virtual-restaurants/
Rakuten Insight, Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021 Statista, https://www.statista.com/statistics/1281118/china-reasons-for-ordering-from-virtual-restaurants/ (last visited December 22, 2024)
Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021 [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1281118/china-reasons-for-ordering-from-virtual-restaurants/