According to a survey on food services and cloud kitchen conducted by Rakuten Insight in August 2021, the primary reasons Vietnamese consumers had negative experience with virtual restaurant/cloud kitchen were disappointing food quality and wrong orders. The same survey also revealed that one percent of users of such services in Vietnam reported negative experience.
Negative experience of consumers when ordering from restaurant and cloud kitchen services in Vietnam as of August 2021
Original question: "Was your experience of ordering food from a virtual restaurant/cloud kitchen positive or negative? What was negative about your experience? (choose up to 3 answers that apply)"
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Rakuten Insight. (November 24, 2021). Negative experience of consumers when ordering from restaurant and cloud kitchen services in Vietnam as of August 2021 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1281065/vietnam-virtual-kitchen-and-cloud-kitchen-negative-experience/
Rakuten Insight. "Negative experience of consumers when ordering from restaurant and cloud kitchen services in Vietnam as of August 2021." Chart. November 24, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1281065/vietnam-virtual-kitchen-and-cloud-kitchen-negative-experience/
Rakuten Insight. (2021). Negative experience of consumers when ordering from restaurant and cloud kitchen services in Vietnam as of August 2021. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1281065/vietnam-virtual-kitchen-and-cloud-kitchen-negative-experience/
Rakuten Insight. "Negative Experience of Consumers When Ordering from Restaurant and Cloud Kitchen Services in Vietnam as of August 2021." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1281065/vietnam-virtual-kitchen-and-cloud-kitchen-negative-experience/
Rakuten Insight, Negative experience of consumers when ordering from restaurant and cloud kitchen services in Vietnam as of August 2021 Statista, https://www.statista.com/statistics/1281065/vietnam-virtual-kitchen-and-cloud-kitchen-negative-experience/ (last visited December 21, 2024)
Negative experience of consumers when ordering from restaurant and cloud kitchen services in Vietnam as of August 2021 [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1281065/vietnam-virtual-kitchen-and-cloud-kitchen-negative-experience/
