In 2021, online marketing in the Asia-Pacific region accounted for the highest advertising expenses among all media forms, amounting to over 118 billion U.S. dollars. Online ad spending surpassed television marketing expenditures in 2016 and continuously showcases one of the highest annual growth rates in ad spending.
Advertising expenditure in the Asia-Pacific region from 2012 to 2021, by marketing medium
(in billion U.S. dollars)
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Zenith. (December 9, 2021). Advertising expenditure in the Asia-Pacific region from 2012 to 2021, by marketing medium (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1280892/apac-advertising-spending-by-medium/
Zenith. "Advertising expenditure in the Asia-Pacific region from 2012 to 2021, by marketing medium (in billion U.S. dollars)." Chart. December 9, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1280892/apac-advertising-spending-by-medium/
Zenith. (2021). Advertising expenditure in the Asia-Pacific region from 2012 to 2021, by marketing medium (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1280892/apac-advertising-spending-by-medium/
Zenith. "Advertising Expenditure in The Asia-pacific Region from 2012 to 2021, by Marketing Medium (in Billion U.S. Dollars)." Statista, Statista Inc., 9 Dec 2021, https://www.statista.com/statistics/1280892/apac-advertising-spending-by-medium/
Zenith, Advertising expenditure in the Asia-Pacific region from 2012 to 2021, by marketing medium (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1280892/apac-advertising-spending-by-medium/ (last visited December 22, 2024)
Advertising expenditure in the Asia-Pacific region from 2012 to 2021, by marketing medium (in billion U.S. dollars) [Graph], Zenith, December 9, 2021. [Online]. Available: https://www.statista.com/statistics/1280892/apac-advertising-spending-by-medium/