In 2020, five days of French Days accumulated approximately 43 million visits to sites participating in the French e-commerce event. Daily sales in the spring edition grew by 12 percent compared to the 30 days before the event. In the autumn edition, this growth was six percent.
Considered the Black Friday made in France, the French Days is an e-commerce event that takes place twice a year, with one version in spring and one in autumn.
Key figures on the e-commerce event the "French Days" in France in 2020
Indicator
Value
Number of visits to participating sites* (in millions)
43
Traffic for participating e-retailers (in percent)
71
Average increase in revenue (in percent)
27
Sales increase (in percent)
70
Daily sales growth on the spring edition** (in percent)
12
Daily sales growth on the fall edition** (in percent)
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Botfuel. (April 27, 2021). Key figures on the e-commerce event the "French Days" in France in 2020 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1280415/key-figures-french-days/
Botfuel. "Key figures on the e-commerce event the "French Days" in France in 2020." Chart. April 27, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1280415/key-figures-french-days/
Botfuel. (2021). Key figures on the e-commerce event the "French Days" in France in 2020. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1280415/key-figures-french-days/
Botfuel. "Key Figures on The E-commerce Event The "French Days" in France in 2020." Statista, Statista Inc., 27 Apr 2021, https://www.statista.com/statistics/1280415/key-figures-french-days/
Botfuel, Key figures on the e-commerce event the "French Days" in France in 2020 Statista, https://www.statista.com/statistics/1280415/key-figures-french-days/ (last visited August 25, 2024)
Key figures on the e-commerce event the "French Days" in France in 2020 [Graph], Botfuel, April 27, 2021. [Online]. Available: https://www.statista.com/statistics/1280415/key-figures-french-days/