The price was the leading factor influencing online purchases in Japan, as revealed in a survey conducted between January and February 2024. Over 43 percent of respondents named the product price decisive factor they paid attention to during online shopping in the past years, whereas around 18 percent of decisions were impacted by product quality.
Leading factors influencing online purchases in Japan as of February 2024
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Leading factors influencing online purchases in Japan as of February 2024
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Appliv Topics. (February 22, 2024). Leading factors influencing online purchases in Japan as of February 2024 [Graph]. In Statista. Retrieved February 22, 2025, from https://www.statista.com/statistics/1280247/japan-important-factor-online-shopping/
Appliv Topics. "Leading factors influencing online purchases in Japan as of February 2024." Chart. February 22, 2024. Statista. Accessed February 22, 2025. https://www.statista.com/statistics/1280247/japan-important-factor-online-shopping/
Appliv Topics. (2024). Leading factors influencing online purchases in Japan as of February 2024. Statista. Statista Inc.. Accessed: February 22, 2025. https://www.statista.com/statistics/1280247/japan-important-factor-online-shopping/
Appliv Topics. "Leading Factors Influencing Online Purchases in Japan as of February 2024." Statista, Statista Inc., 22 Feb 2024, https://www.statista.com/statistics/1280247/japan-important-factor-online-shopping/
Appliv Topics, Leading factors influencing online purchases in Japan as of February 2024 Statista, https://www.statista.com/statistics/1280247/japan-important-factor-online-shopping/ (last visited February 22, 2025)
Leading factors influencing online purchases in Japan as of February 2024 [Graph], Appliv Topics, February 22, 2024. [Online]. Available: https://www.statista.com/statistics/1280247/japan-important-factor-online-shopping/
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