Number of entrepreneurs active in D2C sales in Ukraine 2017-2023

Published by A. Melkadze, Oct 10, 2024

The number of Ukrainian entrepreneurs working in direct-to-consumer (D2C) sales increased by 21 percent between 2022 and 2023. In the latest year under consideration, it reached around 683,500. The figure decreased significantly in 2021.

Individuals active in direct-to-consumer (D2C) selling in Ukraine from 2017 to 2023 (in 1,000s)

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Source

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Release date

August 2024

Region

Ukraine

Survey time period

2017 to 2023

Supplementary notes

The statistic has been compiled from several reports by the source.

Figures have been rounded.

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