About 45 percent of Indian respondents stated in four surveys carried out in 2023 that they typically follow a vegan, vegetarian, or pescetarian diet and thus do not eat meat.
Share of consumers who follow a meat-free diet in select countries worldwide in 2023
Worldwide, Brazil, China, Germany, India, Japan, Mexico, United States
Survey time period
January 2023 to December 2023
Number of respondents
181,471 respondents
Age group
18-64 years
Special properties
Combines all vegetarians, vegans, and pescetarians. Residential online population, results aggregate four survey waves and give their average
Method of interview
Online survey
Supplementary notes
Respondents were asked: "Do you follow one or more of the following nutrition rules?" (multi-pick) Number of respondents by country and survey periods that answered vegan, vegetarian, or pescetarian:
United States of America (60,267), 02 January 2023 to 15 December 2023 Â
Brazil (12,153), 06 January 2023 to 10 December 2023 Â
China (Mainland) (24,552), 05 January 2023 to 11 December 2023 Â
Germany (35,938), 04 January 2023 to 14 December 2023 Â
Japan (12,209), 25 January 2023 to 07 December 2023 Â
Mexico (12,151), 09 January 2023 to 09 December 2023 Â
India (24,201), 05 January 2023 to 08 December 2023 [Indian respondents age was 18 to 54
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Statista. (February 16, 2024). Share of consumers who follow a meat-free diet in select countries worldwide in 2023 [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1280098/global-non-meat-eaters-by-select-country/
Statista. "Share of consumers who follow a meat-free diet in select countries worldwide in 2023." Chart. February 16, 2024. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1280098/global-non-meat-eaters-by-select-country/
Statista. (2024). Share of consumers who follow a meat-free diet in select countries worldwide in 2023. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1280098/global-non-meat-eaters-by-select-country/
Statista. "Share of Consumers Who Follow a Meat-free Diet in Select Countries Worldwide in 2023." Statista, Statista Inc., 16 Feb 2024, https://www.statista.com/statistics/1280098/global-non-meat-eaters-by-select-country/
Statista, Share of consumers who follow a meat-free diet in select countries worldwide in 2023 Statista, https://www.statista.com/statistics/1280098/global-non-meat-eaters-by-select-country/ (last visited November 03, 2024)
Share of consumers who follow a meat-free diet in select countries worldwide in 2023 [Graph], Statista, February 16, 2024. [Online]. Available: https://www.statista.com/statistics/1280098/global-non-meat-eaters-by-select-country/
