According to a survey on food delivery apps conducted by Rakuten Insight in April 2023, more than half of respondents in Thailand stated that they used GrabFood. Other apps, such as LINE MAN and Food Panda were also popular for food delivery.
GrabFood: Thailand’s leading food delivery service
GrabFood is a food delivery service from ‘super-app’ Grab, which offers online-to-offline services in a large number of cities across Southeast Asia. Grab provides more than just food delivery services. Ride-hailing, grocery, and even digital payment services are also offered in their app. In 2023, Grab Thailand turned a profit of more than one billion Thai baht and had a revenue of over 15 billion Thai baht.
Food delivery app usage in Thailand
Food delivery services align with the lifestyle of the Thai people and have been gradually penetrating their lives. According to a survey conducted in 2023, over 20 percent of people ordered food delivery via mobile apps several times per week. Spend-wise, nearly half of respondents in Thailand stated that they paid around 100 baht but less than 200 baht for one order on a food delivery app. Despite its popularity, the market value of food delivery in Thailand grew by less than one percent in 2023 compared to the previous year.
Most popular food delivery apps in Thailand as of April 2023
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Rakuten Insight. (May 30, 2023). Most popular food delivery apps in Thailand as of April 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1279851/thailand-most-used-food-delivery-apps/
Rakuten Insight. "Most popular food delivery apps in Thailand as of April 2023." Chart. May 30, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1279851/thailand-most-used-food-delivery-apps/
Rakuten Insight. (2023). Most popular food delivery apps in Thailand as of April 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1279851/thailand-most-used-food-delivery-apps/
Rakuten Insight. "Most Popular Food Delivery Apps in Thailand as of April 2023." Statista, Statista Inc., 30 May 2023, https://www.statista.com/statistics/1279851/thailand-most-used-food-delivery-apps/
Rakuten Insight, Most popular food delivery apps in Thailand as of April 2023 Statista, https://www.statista.com/statistics/1279851/thailand-most-used-food-delivery-apps/ (last visited November 21, 2024)
Most popular food delivery apps in Thailand as of April 2023 [Graph], Rakuten Insight, May 30, 2023. [Online]. Available: https://www.statista.com/statistics/1279851/thailand-most-used-food-delivery-apps/