According to a 2021 survey, white Disney Plus users accounted for 71 percent of the total amount of people using this SVOD service. In comparison, the share of Black people consuming content on the platform amounted to nine percent.
Distribution of Disney Plus users in the United States as of May 2021, by ethnicity
Characteristic
Share of users
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nScreenMedia. (August 22, 2021). Distribution of Disney Plus users in the United States as of May 2021, by ethnicity [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1279516/disney-plus-users-us-ethnicity/
nScreenMedia. "Distribution of Disney Plus users in the United States as of May 2021, by ethnicity." Chart. August 22, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1279516/disney-plus-users-us-ethnicity/
nScreenMedia. (2021). Distribution of Disney Plus users in the United States as of May 2021, by ethnicity. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1279516/disney-plus-users-us-ethnicity/
nScreenMedia. "Distribution of Disney Plus Users in The United States as of May 2021, by Ethnicity." Statista, Statista Inc., 22 Aug 2021, https://www.statista.com/statistics/1279516/disney-plus-users-us-ethnicity/
nScreenMedia, Distribution of Disney Plus users in the United States as of May 2021, by ethnicity Statista, https://www.statista.com/statistics/1279516/disney-plus-users-us-ethnicity/ (last visited August 25, 2024)
Distribution of Disney Plus users in the United States as of May 2021, by ethnicity [Graph], nScreenMedia, August 22, 2021. [Online]. Available: https://www.statista.com/statistics/1279516/disney-plus-users-us-ethnicity/