The leading reason for purchasing organic food in Japan was that they are considered healthier or more nutritious than general products as revealed in a survey conducted by Rakuten Insight in September 2023. While 61 percent of consumers believed that organic products were healthier, only four percent were chasing after current food trends.
Leading reasons to buy organic food products in Japan as of September 2023
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Rakuten Insight. (October 16, 2023). Leading reasons to buy organic food products in Japan as of September 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1279422/japan-reason-organic-food-purchases/
Rakuten Insight. "Leading reasons to buy organic food products in Japan as of September 2023." Chart. October 16, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1279422/japan-reason-organic-food-purchases/
Rakuten Insight. (2023). Leading reasons to buy organic food products in Japan as of September 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1279422/japan-reason-organic-food-purchases/
Rakuten Insight. "Leading Reasons to Buy Organic Food Products in Japan as of September 2023." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1279422/japan-reason-organic-food-purchases/
Rakuten Insight, Leading reasons to buy organic food products in Japan as of September 2023 Statista, https://www.statista.com/statistics/1279422/japan-reason-organic-food-purchases/ (last visited December 22, 2024)
Leading reasons to buy organic food products in Japan as of September 2023 [Graph], Rakuten Insight, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1279422/japan-reason-organic-food-purchases/
