According to a survey conducted in the United States in November 2022, around one in ten Americans watched the ad-supported video-on-demand service The Roku Channel. With a share of 12 percent, women are slightly more prone to daily usage of this streaming service than men (10 percent). Correspondingly, they are also more likely to have used The Roku Channel at least once during the month prior to the survey (35 percent), whereas 31 percent of surveyed men stated to have done so.
Frequency of watching the Roku Channel in the United States in 2022, by gender
The report states that "[...] the data were weighted to approximate a target sample of adults based on gender, age, race, educational attainment, and region. Results from the full survey have a margin of error of plus or minus 2 percentage points".
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Morning Consult. (November 2, 2022). Frequency of watching the Roku Channel in the United States in 2022, by gender [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1278796/frequency-consumption-roku-channel-us/
Morning Consult. "Frequency of watching the Roku Channel in the United States in 2022, by gender." Chart. November 2, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1278796/frequency-consumption-roku-channel-us/
Morning Consult. (2022). Frequency of watching the Roku Channel in the United States in 2022, by gender. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1278796/frequency-consumption-roku-channel-us/
Morning Consult. "Frequency of Watching The Roku Channel in The United States in 2022, by Gender." Statista, Statista Inc., 2 Nov 2022, https://www.statista.com/statistics/1278796/frequency-consumption-roku-channel-us/
Morning Consult, Frequency of watching the Roku Channel in the United States in 2022, by gender Statista, https://www.statista.com/statistics/1278796/frequency-consumption-roku-channel-us/ (last visited January 09, 2025)
Frequency of watching the Roku Channel in the United States in 2022, by gender [Graph], Morning Consult, November 2, 2022. [Online]. Available: https://www.statista.com/statistics/1278796/frequency-consumption-roku-channel-us/
