According to a survey by Rakuten Insight on mobile apps use in Malaysia as of September 2021, the main reason for purchasing an app, as cited by 36 percent of the respondents, was that they needed the app. In comparison, four percent of respondents bought an app because they wanted an ad-free experience.
Leading reasons for purchasing a smartphone app in Malaysia as of September 2021
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Rakuten Insight. (November 24, 2021). Leading reasons for purchasing a smartphone app in Malaysia as of September 2021 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1278709/malaysia-reasons-for-buying-a-mobile-app/
Rakuten Insight. "Leading reasons for purchasing a smartphone app in Malaysia as of September 2021." Chart. November 24, 2021. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1278709/malaysia-reasons-for-buying-a-mobile-app/
Rakuten Insight. (2021). Leading reasons for purchasing a smartphone app in Malaysia as of September 2021. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1278709/malaysia-reasons-for-buying-a-mobile-app/
Rakuten Insight. "Leading Reasons for Purchasing a Smartphone App in Malaysia as of September 2021." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1278709/malaysia-reasons-for-buying-a-mobile-app/
Rakuten Insight, Leading reasons for purchasing a smartphone app in Malaysia as of September 2021 Statista, https://www.statista.com/statistics/1278709/malaysia-reasons-for-buying-a-mobile-app/ (last visited November 19, 2024)
Leading reasons for purchasing a smartphone app in Malaysia as of September 2021 [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1278709/malaysia-reasons-for-buying-a-mobile-app/