According to a survey on mobile apps conducted by Rakuten Insight in September 2021, 38 percent of respondents from the Philippines who purchased an app before did so because they needed the app. On the other hand, 34 percent of respondents said that they purchased an app because they wanted the features in the paid version that were not available with the free one.
Reasons for purchasing mobile apps in the Philippines as of September 2021
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Rakuten Insight. (November 24, 2021). Reasons for purchasing mobile apps in the Philippines as of September 2021 [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1278708/philippines-reasons-for-mobile-app-purchase/
Rakuten Insight. "Reasons for purchasing mobile apps in the Philippines as of September 2021." Chart. November 24, 2021. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1278708/philippines-reasons-for-mobile-app-purchase/
Rakuten Insight. (2021). Reasons for purchasing mobile apps in the Philippines as of September 2021. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1278708/philippines-reasons-for-mobile-app-purchase/
Rakuten Insight. "Reasons for Purchasing Mobile Apps in The Philippines as of September 2021." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1278708/philippines-reasons-for-mobile-app-purchase/
Rakuten Insight, Reasons for purchasing mobile apps in the Philippines as of September 2021 Statista, https://www.statista.com/statistics/1278708/philippines-reasons-for-mobile-app-purchase/ (last visited January 04, 2025)
Reasons for purchasing mobile apps in the Philippines as of September 2021 [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1278708/philippines-reasons-for-mobile-app-purchase/