In a survey conducted in 2021, 17 percent of Dutch consumers aged 16 to 24 - also known as Gen Z - said they had permanently shifted to online apparel shopping due to the COVID-19 outbreak. Meanwhile, 13 percent of Generation X respondents planned to continue this shopping behavior in the future, surpassing even both boomers and millennials.
Share of shoppers intending to buy more clothing and footwear online on a permanent basis in the Netherlands in 2021, by generation
To the question: "Thinking about the way you shop for clothing and footwear, has this changed since the outbreak of Covid-19?" Response: "Yes – buy more online and this will be permanent change".
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Eversheds Sutherland. (October 22, 2021). Share of shoppers intending to buy more clothing and footwear online on a permanent basis in the Netherlands in 2021, by generation [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1277950/netherlands-shift-intention-buying-apparel-online-by-age/
Eversheds Sutherland. "Share of shoppers intending to buy more clothing and footwear online on a permanent basis in the Netherlands in 2021, by generation." Chart. October 22, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1277950/netherlands-shift-intention-buying-apparel-online-by-age/
Eversheds Sutherland. (2021). Share of shoppers intending to buy more clothing and footwear online on a permanent basis in the Netherlands in 2021, by generation. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1277950/netherlands-shift-intention-buying-apparel-online-by-age/
Eversheds Sutherland. "Share of Shoppers Intending to Buy More Clothing and Footwear Online on a Permanent Basis in The Netherlands in 2021, by Generation." Statista, Statista Inc., 22 Oct 2021, https://www.statista.com/statistics/1277950/netherlands-shift-intention-buying-apparel-online-by-age/
Eversheds Sutherland, Share of shoppers intending to buy more clothing and footwear online on a permanent basis in the Netherlands in 2021, by generation Statista, https://www.statista.com/statistics/1277950/netherlands-shift-intention-buying-apparel-online-by-age/ (last visited December 21, 2024)
Share of shoppers intending to buy more clothing and footwear online on a permanent basis in the Netherlands in 2021, by generation [Graph], Eversheds Sutherland, October 22, 2021. [Online]. Available: https://www.statista.com/statistics/1277950/netherlands-shift-intention-buying-apparel-online-by-age/
