Ways to inform customers about Black Friday sales in Poland 2022

Published by Małgorzata Puzio, Sep 18, 2023
In 2022, most Polish e-shop owners planned to add information on the store's website to inform potential customers about Black Friday sales. Eighteen percent of respondents relied on independent whisper marketing – carrying out activities to trigger a discussion among consumers about a specific product.

How are you going to inform customers about your Black Friday sales?

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Source

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Release date

October 2022

Region

Poland

Survey time period

September 2022

Number of respondents

129 respondents

Special properties

Online shop owners who use Shoper software

Supplementary notes

This question was phrased by the source as follows: "Jak zamierzasz poinformować klientów o sprzedaży podczas Black Friday 2021?"

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