According to a survey carried out in the United States in October 2023, electronics was the most popular product category for men, with 83.7 percent of male shoppers intending to purchase electronics in-person at physical stores on Black Friday. For women, clothing and accessories were the most popular product category, with almost 87 percent of respondents saying they planned to purchase such items in-store on the occasion.
What type of purchases do you plan to make in-person on Black Friday?
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Drive Research. (October 26, 2023). What type of purchases do you plan to make in-person on Black Friday? [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/1277751/consumer-buying-on-black-friday-in-person/
Drive Research. "What type of purchases do you plan to make in-person on Black Friday? ." Chart. October 26, 2023. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/1277751/consumer-buying-on-black-friday-in-person/
Drive Research. (2023). What type of purchases do you plan to make in-person on Black Friday? . Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/1277751/consumer-buying-on-black-friday-in-person/
Drive Research. "What Type of Purchases Do You Plan to Make In-person on Black Friday? ." Statista, Statista Inc., 26 Oct 2023, https://www.statista.com/statistics/1277751/consumer-buying-on-black-friday-in-person/
Drive Research, What type of purchases do you plan to make in-person on Black Friday? Statista, https://www.statista.com/statistics/1277751/consumer-buying-on-black-friday-in-person/ (last visited November 17, 2024)
What type of purchases do you plan to make in-person on Black Friday? [Graph], Drive Research, October 26, 2023. [Online]. Available: https://www.statista.com/statistics/1277751/consumer-buying-on-black-friday-in-person/
