Between 2024 and 2028, global revenues generated by advertising in media and internet services will grow significantly, going from 884 billion U.S. dollars to 1.11 trillion U.S. dollars. Revenues generated by paid digital and analog content such as offline and online video entertainment services will experience moderate growth, reaching 750 billion U.S. dollars in 2028. In 2028, revenues generated from internet access costs will make up 38 percent of the total, reaching 1.14 trillion U.S. dollars.
Media and internet revenues worldwide in 2024 and 2028, by segment
(in billion U.S. dollars)
Data was calculated by Statista on the basis of data provided by the source.
*Estimated data.
According to the source"''Internet and media revenues' include radio subscription and licensing fees, recorded music, magazine publishing, newspaper publishing, video games, filmed entertainment, book publishing, TV subscription and licensing fees, internet access, digital advertising, and traditional advertising on these platforms. Figures do not sum due to rounding. 'Paid content' includes radio subscription and licensing fees, recorded music, magazine publishing, book publishing, newspaper publishing, video games, TV subscription and licensing fees, and filmed entertainment. 'Internet access' includes fixed broadband, wireless, and mobile internet access."
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Activate. (October 23, 2024). Media and internet revenues worldwide in 2024 and 2028, by segment (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate. "Media and internet revenues worldwide in 2024 and 2028, by segment (in billion U.S. dollars)." Chart. October 23, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate. (2024). Media and internet revenues worldwide in 2024 and 2028, by segment (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate. "Media and Internet Revenues Worldwide in 2024 and 2028, by Segment (in Billion U.S. Dollars)." Statista, Statista Inc., 23 Oct 2024, https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate, Media and internet revenues worldwide in 2024 and 2028, by segment (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/ (last visited December 22, 2024)
Media and internet revenues worldwide in 2024 and 2028, by segment (in billion U.S. dollars) [Graph], Activate, October 23, 2024. [Online]. Available: https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
