Between 2023 and 2027, global revenues generated by advertising in media and internet services will grow significantly, going from 828 billion U.S. dollars to 1.05 trillion U.S. dollars. Revenues generated by paid digital and analog content such as offline and online video entertainment services will experience moderate growth, reaching 729 billion U.S. dollars in 2026. In 2027, revenues generated from internet access costs will make up 33 percent of the total, reaching 918 billion U.S. dollars.
Media and internet revenues worldwide in 2023 and 2027, by segment
(in billion U.S. dollars)
Characteristic
Advertising revenue
Cost of internet access
Paid content
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Data was calculated by Statista on the basis of data provided by the source.
*Estimated data.
According to the source"''Internet and media revenues' include radio subscription and licensing fees, recorded music, magazine publishing, newspaper publishing, video games, filmed entertainment, book publishing, TV subscription and licensing fees, internet access, digital advertising, and traditional advertising on these platforms. Figures do not sum due to rounding. 'Paid content' includes radio subscription and licensing fees, recorded music, magazine publishing, book publishing, newspaper publishing, video games, TV subscription and licensing fees, and filmed entertainment. 'Internet access' includes fixed broadband, wireless, and mobile internet access."
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Activate. (October 10, 2023). Media and internet revenues worldwide in 2023 and 2027, by segment (in billion U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate. "Media and internet revenues worldwide in 2023 and 2027, by segment (in billion U.S. dollars)." Chart. October 10, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate. (2023). Media and internet revenues worldwide in 2023 and 2027, by segment (in billion U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate. "Media and Internet Revenues Worldwide in 2023 and 2027, by Segment (in Billion U.S. Dollars)." Statista, Statista Inc., 10 Oct 2023, https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
Activate, Media and internet revenues worldwide in 2023 and 2027, by segment (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/ (last visited July 22, 2024)
Media and internet revenues worldwide in 2023 and 2027, by segment (in billion U.S. dollars) [Graph], Activate, October 10, 2023. [Online]. Available: https://www.statista.com/statistics/1277591/revenue-worldwide-media-and-internet-by-segment/
