According to a May 2021 survey of users in the Nordic countries, respondents aged between 18 and 29 years were the demographic most inclined to spend more than 100 Swedish kronor (or their equivalent) for mobile in-app game content such as bonus lives or upgrades in almost all the examined countries. Approximately 37 percent of mobile gamers aged under 30 in Sweden reported they would spend more than 100 SEK for mobile games. By comparison, in Finland, the largest demographic group reporting to be inclined to the same level of spending were users aged 60 and above.
Share of internet users in selected Nordic countries spending more than 100 SEK or equivalent on mobile games as of May 2021, by age
includes users who would spend more than 100 SEK or equivalent on mobile games
Method of interview
Computer-assisted web interviews (CAWI)
Supplementary notes
According to the source: "There were at least 1,000 respondents from each country."
Original question: "When playing games on your mobile, how much are you prepared to spend on in-app game content, such as bonus lives or upgrades?"
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AppsFlyer. (July 26, 2021). Share of internet users in selected Nordic countries spending more than 100 SEK or equivalent on mobile games as of May 2021, by age [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1277227/mobile-gamers-nordics-spending-100-sek-or-more-on-games-by-age/
AppsFlyer. "Share of internet users in selected Nordic countries spending more than 100 SEK or equivalent on mobile games as of May 2021, by age." Chart. July 26, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1277227/mobile-gamers-nordics-spending-100-sek-or-more-on-games-by-age/
AppsFlyer. (2021). Share of internet users in selected Nordic countries spending more than 100 SEK or equivalent on mobile games as of May 2021, by age. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1277227/mobile-gamers-nordics-spending-100-sek-or-more-on-games-by-age/
AppsFlyer. "Share of Internet Users in Selected Nordic Countries Spending More than 100 Sek or Equivalent on Mobile Games as of May 2021, by Age." Statista, Statista Inc., 26 Jul 2021, https://www.statista.com/statistics/1277227/mobile-gamers-nordics-spending-100-sek-or-more-on-games-by-age/
AppsFlyer, Share of internet users in selected Nordic countries spending more than 100 SEK or equivalent on mobile games as of May 2021, by age Statista, https://www.statista.com/statistics/1277227/mobile-gamers-nordics-spending-100-sek-or-more-on-games-by-age/ (last visited December 23, 2024)
Share of internet users in selected Nordic countries spending more than 100 SEK or equivalent on mobile games as of May 2021, by age [Graph], AppsFlyer, July 26, 2021. [Online]. Available: https://www.statista.com/statistics/1277227/mobile-gamers-nordics-spending-100-sek-or-more-on-games-by-age/
