During an April 2021 survey carried out among adult consumers from the United Kingdom, respondents stated they believed the responsibility for ensuring that ads did not run with dangerous, offensive, or inappropriate content lay with all stakeholders. Ad agencies were seen as responsible for 56 percent of respondents, website owners by 54 percent, advertisers by 52 percent, and ad technology providers by 47 percent.
Entity responsible for ad adjacency according to consumers in the United Kingdom as of April 2021
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Trustworthy Accountability Group. (May 13, 2021). Entity responsible for ad adjacency according to consumers in the United Kingdom as of April 2021 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1276879/entity-ad-adjacency-uk/
Trustworthy Accountability Group. "Entity responsible for ad adjacency according to consumers in the United Kingdom as of April 2021." Chart. May 13, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1276879/entity-ad-adjacency-uk/
Trustworthy Accountability Group. (2021). Entity responsible for ad adjacency according to consumers in the United Kingdom as of April 2021. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1276879/entity-ad-adjacency-uk/
Trustworthy Accountability Group. "Entity Responsible for Ad Adjacency According to Consumers in The United Kingdom as of April 2021." Statista, Statista Inc., 13 May 2021, https://www.statista.com/statistics/1276879/entity-ad-adjacency-uk/
Trustworthy Accountability Group, Entity responsible for ad adjacency according to consumers in the United Kingdom as of April 2021 Statista, https://www.statista.com/statistics/1276879/entity-ad-adjacency-uk/ (last visited November 21, 2024)
Entity responsible for ad adjacency according to consumers in the United Kingdom as of April 2021 [Graph], Trustworthy Accountability Group, May 13, 2021. [Online]. Available: https://www.statista.com/statistics/1276879/entity-ad-adjacency-uk/
