According to a study conducted with Depop users in the United States, the United Kingdom, and Australia, reducing consumption was the leading motivation for users to purchase secondhand items, with 75 percent of survey respondents citing this.
Depop is a C2C social platform for selling and buying used clothing and accessories.
Leading motivations for secondhand item purchases of Depop users in the United States, the United Kingdom, and Australia in 2020
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Share of Depop users
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Depop. (May 31, 2021). Leading motivations for secondhand item purchases of Depop users in the United States, the United Kingdom, and Australia in 2020 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1276662/depop-users-secondhand-purchase-reasons/
Depop. "Leading motivations for secondhand item purchases of Depop users in the United States, the United Kingdom, and Australia in 2020." Chart. May 31, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1276662/depop-users-secondhand-purchase-reasons/
Depop. (2021). Leading motivations for secondhand item purchases of Depop users in the United States, the United Kingdom, and Australia in 2020. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1276662/depop-users-secondhand-purchase-reasons/
Depop. "Leading Motivations for Secondhand Item Purchases of Depop Users in The United States, The United Kingdom, and Australia in 2020." Statista, Statista Inc., 31 May 2021, https://www.statista.com/statistics/1276662/depop-users-secondhand-purchase-reasons/
Depop, Leading motivations for secondhand item purchases of Depop users in the United States, the United Kingdom, and Australia in 2020 Statista, https://www.statista.com/statistics/1276662/depop-users-secondhand-purchase-reasons/ (last visited July 22, 2024)
Leading motivations for secondhand item purchases of Depop users in the United States, the United Kingdom, and Australia in 2020 [Graph], Depop, May 31, 2021. [Online]. Available: https://www.statista.com/statistics/1276662/depop-users-secondhand-purchase-reasons/